ADAM Healthr Connect
APRIL 2010

Promote Key Services with the TotalHealth Service Line Package

You may already know that the TotalHealth Core Package contains valuable tools like the Multimedia Encyclopedia and Symptom Navigator, tools that can help attract new patients to your website, and keep them coming back. If you invest valuable budget dollars and time marketing your hospital’s service lines, make sure that investment pays off by promoting them to the maximum on your website as well. The A.D.A.M. Service Line Package is your solution to promote service lines, departments and physicians while giving site users the health information they’re seeking from your site.

Health Centers guide users directly to the information they’re looking for in 8 key demographic areas like Women’s Health, Senior Health, Pediatric, Cancer and others. Health Centers include health information, illustrations, videos, tools, and news related to a key service line in one centralized location. There are even two designated areas in each center's home page for your customized information, such as a welcome message, call to action, and links to other areas of your website. Attract and retain website visitors with topical health information, all in one convenient spot on your website.

Care Guides help patients manage their conditions and comply with treatments for better quality of care. They provide comprehensive, step-by-step information on the most common chronic conditions including asthma, allergies, diabetes, high cholesterol, hypertension and obesity – those that have a significant impact on the healthcare system. Other guides, such as exercise and weight loss, help consumers stay healthy to help prevent chronic conditions or diseases. This unique offering also contains audio-enhanced short movies that explain how medical conditions develop, how related procedures are performed, and how to use treatment options appropriately. Care Guides save time during patient visits by helping you provide visitors with the information they need about their conditions online.

Quicksheets give your entire hospital staff access to patient education for hundreds of health topics and are designed to facilitate patient satisfaction and compliance. Available to staff online and even available in Spanish, they can be printed out for use during an appointment, or emailed before or after office visits. Quicksheets allow providers to include their own notes, along with optional physician contact information, while promoting your facility with your organization's logo on every handout.

The TotalHealth Service Line Package not only enhances your patient education resource library, it allows you to focus website visitors on profitable key service lines. Contact your client relationship manager today to find out how you can upgrade to this valuable TotalHealth package.

 

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Recent A.D.A.M. Product Enhancements


A.D.A.M. is continually working to enhance our products, while developing new ones to help our clients meet their business objectives. Over the past few weeks, we’ve made some product enhancements that could have a big impact on the way you use and deploy your A.D.A.M. products and solutions.

Search Web Service Function

We have just established a new web service type of URL that will allow our self-hosted clients to leverage A.D.A.M.’s powerful search capabilities. When a consumer enters a search term on your website, the search results returned from A.D.A.M. will be in XML format that can then be used to index/search your locally hosted content. Search can be set up exclusively for your A.D.A.M. content or for your entire site. You can also set up the search for specific items, like key word or medical code, and we’ll provide the search results.

Content Management System v3.5

We’ve enhanced our Content Management system to provide our team with added flexibility to create custom client deployments and link to and from your proprietary content to our system This enhancement provided new editorial efficiencies to our existing content management system, including assignment filtering, a new metadata editor at the article level, and new reports that assist in managing article and metadata associations.

If you’d like more information on either of these upgrades, contact your client relationship manager.

 

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Watch Our New Pregnancy Central Flash Demo

Would you like to attract new patients in a meaningful, interactive way while promoting your hospital’s maternity and OB/GYN services? Our 3 minute Pregnancy Central flash demo shows you how you can attract new parents seeking health information on the web, engage them with your site and build an ongoing relationship with this important demographic.

Filled with physician-developed and reviewed articles, Pregnancy Central includes thousands of keywords to help you increase your search engine optimization so that new mothers and family members can find your website. The award-winning Pregnancy Central includes seven dynamic information modules that give users access to activities, movies, tools, images, animations, presentations and weekly newsletters that stimulate interactions and give users a tangible way to chart their progress through every stage of pregnancy.

Pregnancy Central includes a week by week timeline of important milestones for expectant mothers, from pre- to post-pregnancy. Additional features include information on special care pregnancies, and “Emily’s New Sister”, a special section designed to help new parents discuss sensitive topics like the arrival of a new sibling with their children. Also included is the Nine Month Miracle, a multimedia journey into the miracle of pregnancy and childbirth. Pregnancy Central is also available in Spanish, to help you reach members of your Spanish-speaking community. Finally, add customized text to promote your physicians, services and classes right from the main page and even keep visitors connected through a link to your social media pages.

View our new 3 minute demo, and contact your client relationship manager for more information.

 

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I am A.D.A.M.
Rene Barron
VP National Accounts


Tell us what you do at A.D.A.M.
Act as a liaison to strategic partners of A.D.A.M.

Why do you enjoy working at A.D.A.M.?
The quality of information that we create and distribute makes a difference in people’s lives. When someone tells me that they recently read an article about a health concern, and it was produced by A.D.A.M., I know we have an impact.

What do you think makes A.D.A.M. different from other health solutions providers?
Quality, continuity, technology focus and AMAZING images.

How did you get started in the healthcare field?
In high school I worked part-time in a physician’s office, which lead to working at the National Institute for Burn Medicine in college, and I was hooked. After a stint in Hospital Financial Services, I migrated into sales, and partnership management.

What drew you to work in healthcare?
Each experience I accumulated while working in healthcare taught me about the challenges and complexities of our patient-provider system. I love knowing what we do gives patients resources to make intelligent, informed life decisions, and supports clinical people in educating and rehabilitating patients.

What’s your favorite A.D.A.M. product and why?
Symptom Navigator – it’s incredibly engaging and can get user from symptom to condition without even knowing what a ‘concussion’ is!

What do you like to do outside of work?
Reading, camping, cooking, fitness activities.

Where did you grow up?
Michigan

 

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Did You Know?

Over 90% of people in the world turn to the World Wide Web when it comes to researching a hospital.

Upcoming Events

A.D.A.M. will be exhibiting at the HealthMedia Engage Conference May 4th through 6th in Seattle.


Questions or comments about this newsletter? E-mail us at healthsolutions@adamcorp.com.

800.755.ADAM | www.adam.com

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