If you’re looking for an innovative way to increase market share for high dollar, elective services and procedures, like back surgery, hip and knee replacements, and other orthopedic services, then you will want to check out the A.D.A.M. SmartSite Ortho Suite including:

All A.D.A.M. SmartSites are built with intelligent navigation that leads consumers through an interactive learning journey of their orthopedic therapy, treatment and surgery options. By providing personalized results and specific educational content based on answers to assessments and decision aids, your hospital is viewed as a partner in their healthcare making decision and as the best place for care.

SmartSites are completely configurable and designed to blend with your existing site. Embedded custom images, banners, videos and text can introduce your hospital’s orthopedic team and support services. By integrating both A.D.A.M. content and your own, you can guide users to actionable next steps such as scheduling an appointment, signing up for seminars, contacting a therapist, and more. The A.D.A.M. team will work with you each step of the way to ensure your SmartSite meets your specific objectives.

In addition to the SmartSite Ortho Suite, A.D.A.M. is also providing the Weight Loss SmartSite to increase bariatric services market share. Contact your client services manager to find out more about our expanding line of SmartSites.

When you license any of the SmartSites, you will also gain access to a valuable marketing toolkit.  With just a click on a link provided by your client services manager, you will have access to multiple marketing and advertising pieces to create exposure for your new SmartSite.  From internal hospital newsletter announcements, to social media posts and web banner ads, all of the materials and content are available for you to customize and use.

A.D.A.M. has always strived to ensure that your client experience is as effortless and enjoyable as possible.  And the Client Services team has plans to make that experience even better as A.D.A.M.’s new Director of Client Services, John Toth, explains during a recent Q & A session.

Q: What are your goals for the Client Services Department?

A: The goal of our Client Services team is to provide an unparalleled customer service experience. With so many moving parts in the technology arena, it’s important that we walk side-by-side with the customer to make sure they have a positive experience and achieve the results that they set out to accomplish.

Q: What client services developments should current clients expect from A.D.A.M. in 2012?

A: One of our client services goals this year is to make all of the great tools that we have available to help our customers implement and market A.D.A.M. Health Solutions easy to use and find. We have a tremendous amount of resources designed to help our clients; it’s just a matter of getting the right information at the right time. Part of this will be a new support site where customers will have easy access to technical and marketing information that will hopefully make their lives easier. Additionally, there will also be a feedback section in the support site which will allow for feedback which will go directly to the product development and editorial departments.

Q: Can you tell us about your philosophy towards creating the right client experience?

A: With more than 15 years of client relationship management and consultative sales experience, I have in-depth insights into what works and does not work in both the clinical and marketing spaces. Since I also have a technology background, I know how important it is to communicate sometimes very technical product terminology in a way that anyone can understand it. This translates into easier and smoother processes that will help our clients get up and running faster. It’s all about making our clients’ experience with A.D.A.M. as effortless as possible.

Q: Can you talk about A.D.A.M.’s vision of helping clients enhance the 360 degree patient experience?

A: A.D.A.M.’s vision of helping our clients enhance the 360 degree patient experience means providing the quality health content and innovative products to help them touch consumers and patients at every point in the continuum of care. From home, pre-op, post-op, in-patient, discharge, to post-discharge, it is our goal to help hospitals and healthcare organizations attract new patients, engage and inform them to make smart health decisions, and connect them to their doctors and services.